Are you looking for creative ways to celebrate mothers at your lash salon, studio, or spa this Mother’s Day? Wow all the moms on Mother’s Day with a gorgeous, clean looking full set of lash extensions applied using a new UV lash extensions application process that lasts up to six weeks! Promote full sets and fills using this new system by offering holistic packages, experiences, or loyalty bonuses for your clients.
Create a Special Mother’s Day Package
Make the most of Mother’s Day by creating a special Mother’s Day package for your clients. Create a “Lash Extensions for Mom” package with a longer lash session that includes a brow wax, or offer a mother-daughter package for mom and daughter lash extensions applications.
Ensure you’re using the right glue for eyelashes from a trusted brand so Mom and Daughter have the best experiences. Some brands offer hypoallergenic and UV activated adhesives that attach instantly with low odor and fumes, which is great for sensitive clients.
Make your Mother’s Day promotions extra special by including a gift with each package, such as a lash serum to support their lash health and growth, mascara, or another cosmetic or treatment product safe to use with their lash extensions. If they love their gift, they’ll return to you for more!
Offer a Loyalty Program Bonus
Reward your most loyal clients with extras when they book Mother’s Day appointments. Give double loyalty points for a select period of time or offer another promotion like a Mother’s Day Flash Sale, where you run a limited-time sale on specific lash services to try out the latest and greatest lash extension supplies or use overstocked products.
Provide a Relaxing Mother’s Day Experience
Decorate your salon for Mother’s Day to make it truly memorable. Fill your salon with flowers, balloons, and complimentary refreshments like iced cucumber water, mimosas, or gourmet teas. Don’t forget to add finishing touches like calming music or aromatherapy. The relaxation will make Mom feel extra special.
Offer Additional Services
Do you have add-on services you can offer for Mother’s Day? If you’re also an esthetician, offer mini facials with your clients’ Mother’s Day lash appointments. Or, if you’re skilled at giving makeovers, provide a Mother’s Day Makeover package that includes lash extensions, brow shaping, and makeup application with lash extension compatible makeup. Offering a makeover is perfect for enticing daughters or mothers to test and purchase lash extension compatible makeup products.
There are so many ways to celebrate Mother’s Day at your lash studio or salon. However you choose to celebrate, market your Mother’s Day specials ahead of time on your website, social media, and through emails and text messages. Your current clients will know about your promotions, can purchase some gorgeous lashes for their moms, and have ample opportunity to share with their friends early.
Celebrate moms at your salon with lash extension products at www.xtremelashes.com
